Saying NO has a stigma tied to it. NO is a negative, bad , an awful thing to say or hear. Let’s challenge that way of thinking, actuality the word NO simply affirms the answers to a question. What gives the word NO a negative connotation is the essence of the question or precisely, what is the desired answering to the question. If it is not yes, then it is bad!!! In this episode we will focus on what saying NO means, understanding why you are not saying yes and how this is based in giving NO purpose and with that purpose comes power.